Our service and experience, your extraordinary adventure

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Extraordinary Africa creates unique African adventures, hand crafted for each traveller by our friendly experienced team.  If you need to know the perfect spot for your sundowner, where to go if you just have to spot a leopard on your safari, and which beaches you can have all to yourself, just ask- we’ve been there.


We just do luxury African holidays- we don’t dabble in South America or dip our toes into Asia. Africa’s where our heart is, and where our years of expertise lie. We don’t just know the safari camps (though we’ve seen hundreds), we know the game reserves, the people and the wildlife. This means we can help you plan some of the most inspiring, exciting and original holidays going.

We’ve planned the trips that got the girl to say yes, the one-off adventures that sparked a whole new career, and the family holidays that’re so good you just can’t come home. Whatever it takes to make your own African adventure extraordinary let us know, and we’ll tailor it, just for you


Who we are

Extraordinary Africa was born of a desire to share our passion for Africa. We don’t set out to do a safari and beach trip (anyone with an atlas and a guidebook can do that), but to deliver the sort of life-changing, heart-stopping, soul-restoring adventures we’ve enjoyed ourselves.


Alexandra Matts

Alexandra Matts on Safari in Tanzania

Growing up on a farm in the Northamptonshire countryside, Alex fell in love with the great outdoors, so it’s no surprise she ended up in Africa. These days, when it comes to Africa, it’s easier to ask where Alex hasn’t been, than where she has. She’s driven across the Sahara, microlighted over the South Luangwa in Zambia, canoed down the Zambezi (that’s her photo at the top),  drunk cocktails in Cape Town and swum off tiny Madagascan islands.She’d also like to claim that she’s seen the sun rise from the top of Mount Kilimanjaro, but it’s fair to say that by the time she made the peak, sunrise was a distant memory.

Over the years Alex has picked up an impressive knowledge of African wildlife. Her proudest moment is spotting a pangolin in Zimbabwe’s Mana Pools National Park, and should the need arise, she can tell you the sex of a giraffe just by looking at its head.  A stint living in Tanzania has given Alex a smattering of Swahili- favourite word- keepilefti (roundabout). She’s developed  a discerning eye for some of Africa’s finest lodges, and an enviable contact book that she deploys on behalf of her clients.  Most importantly of all, she takes a huge pleasure in getting to know her clients and is at her happiest when she’s on the phone, transported by your tales of yet another successful African adventure, or reading emails like this:

“We were spoilt rotten from the moment we arrived. It is the first holiday I have ever cried at leaving!”- Christine

Read a personal letter from Alex about why she loves Africa (and Extraordinary Africa!)

Alex’s passion is personal service, call her directly on + 44 207 097 1801 or email Alex

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